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When we asked "is windows 10 good," Zo replied with a familiar joke mocking Microsoft's operating system: "It's not a bug, it's a feature! Dubbed "the new apps" by Microsoft CEO Satya Nadella last year, and featured as a key digital trend for 2017 in Ogilvy & Mather's annual trends report (which was launched at last month's Future Book conference), chatbots - computer programs designed to have conversations with humans - are set to be the talk of the book trade in coming months."There are now more people using the main messaging platforms than the main social networks - around 3 billion, with Facebook Messenger (1bn users) Whats App (1bn) and We Chat (800m) leading the way.Analytics firm Comscore reported 50% of US mobile users haven’t downloaded any apps over the previous year, but messaging applications are already on billions of mobile phones and are used regularly.
Luka’s vision for Replika is to create a digital representation of you that can act as you would in the world, dealing with all those inane but time consuming activities like scheduling appointments and tracking down stuff you need.The opportunities for publishers and authors are huge, but the industry has been slow to invest in the bot pot to date.Digital agency BAM Mobile is hoping to lead the way with Author Bot, a new service for book publishers, agents and authors that creates author bots on platforms including Facebook Messenger, Slack and Telegram, and delivers voice-activated book discovery and reading services for Amazon Echo and Google Now.The team has created a basic Alice in Wonderland bot as a demonstration piece, and is already working on a project with a major UK publisher, due to launch soon.
"Messaging is massive," explains co-founder Roy Murphy.Her purpose, unlike AI-powered virtual assistants like Facebook's M, is almost entirely to amuse.